SKYGEN Pulse Report

LAYOUT DESIGN + DIGITAL AND SOCIAL MARKETING
Branigan was tasked with creating SKYGEN’s yearly Pulse Report for 2024 and 2025. After several iterations, the report ended up being 25 pages. I learned a lot about strategy through this project, working with the communications and marketing team throughout the process. We had a rigid schedule to meet our deadline, brainstorming to the execution had to be timely and purposeful. I was able to apply what I’d learned when creating the 2024 report to the 2025. The process was even smoother than the previous year and I grew in confidence to be able to push back on design preferences and provide something the client didn’t even know they wanted, a clean, minimal, and concise design.