ETSY PRINT SERIES
Harry Potter Christmas Prints
Starting in the fall of 2023, a fellow Etsy shop owner and I created a Harry Potter fan art print series.
We launched our series on Black Friday and marketed our work at Christmas markets and on social.
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The Burrow
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Inside the Burrow
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Platform 9 3/4
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Gryffindor Common Room
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Hedwig
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The Whomping Willow
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The Black Lake
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Quidditch
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Telephone Booth
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Christmas Carriage
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Hermione
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Hagrid's Hut
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Horcruxes
MARKETING CAMPAIGN
Social media posts
We created a 7 day count down to Black Friday and the launch of our shop. The campaign resembled the Marauders Map, leading the way to all 7 Horcruxes. Once all were found, the sale would begin! We had fun a lot of fun with this campaign, putting our Harry Potter knowledge to good use!
Sharing the work
The time has arrived to share with our followers!
We shared our prints, the photoshoot, and of course our shop.
Process
Sharing the journey of how I made each print brought each print to life. I loved answering questions of those who wanted to get into selling on Etsy or illustrating themselves. I learned so much through every step of the process and I’m excited for the next launch.
